About Us

Once upon a time, I came up with an idea: celebrating American food holidays by taking part in a yearlong challenge. The goal was simple: eat (or drink) whichever food or beverage was being honored, every day for an entire year. Sort of a spin on Julie Powell’s innovative Julie v. Julia, in which she cooked a different Julia Childs recipe every day for a year. It turns out each square on the calendar has at least one national food holiday dedicated to it; some have two or three. The whole project turned into a food odyssey which we successfully completed in 2013, consuming at least one of the foods or beverages being celebrated for 365 consecutive days. My idea wasn’t completely original, but it was fun and a great learning experience.

And then 2014 rolled around, and we weren’t sure what to do next.

Because we are foodies at heart, we wanted to keep the blog going, so we turned it into what we call “a celebration of food and drink.” Gone are the daily challenges, though we continue to celebrate some of the food holidays we skipped initially in favor of others when we had multiple choices. We haven’t forgotten about you, Harvey Wallbanger! We added reviews, informative food-themed articles, and a few challenges of our own.

Then suddenly, as the year was drawing to a close, I was diagnosed with diabetes. I dramatically referred to it as “a death sentence for a foodie like me,” but came to terms with my condition and embraced a healthy lifestyle. Making good choices about what to eat on a daily basis is even more challenging than eating whatever the calendar tells me to – and I’ve learned a lot of facts about nutrition along the way. I’m eager to share those, so let’s also add “healthy lifestyle blog” to the blog description. Whether you’re a diabetic or just looking to adopt better eating habits, I hope you’ll find value in these virtual pages.

Don’t worry – we’ll have plenty of fun along the way!  

Update: by the summer of 2015 my diabetes was in complete remission. My A1C levels had returned to normal levels, my blood pressure went from high to low, and my cholesterol was well within the normal range. My transition to healthy eating and daily exercise paid off in big ways: I lost almost 90 lbs. and am no longer diabetic.


7 thoughts on “About Us

  1. Happy Monday! I wanted to let you know I nominated you for the Versatile Blogger Award! If you wish to accept this award you can follow the rules on my latest post. Totally up to you, but I love your blog and wanted to share the love.




  2. Hey there! I LOVE that you are doing this. For months now I’ve been planning this exact same thing for 2014 and lo and behold, here you are doing it this year! At least there is room on the internet for the both of us. 🙂 Keep up the great work!



    • Yes, there is plenty of room – early this year we found a blogger named John who had completed his own challenge LAST year (but due to computer errors was unable to update his blog beyond May). And there are a couple of other people I know who have done different variations of this – one person hit up restaurants in NYC, another attempted vegetarian versions. I’m not going to lie, it’s a very time consuming process, and can be expensive – but it’s also been a great learning experience. If you ever have any questions, hit us up!


  3. Hi Mark. I tried to find an email to drop you a note but couldn’t find it. I wanted to know if it would be alright to use your photo of the escargot prepared out of shell with garlic and butter sauce? I have looked high and low and on the stock services for a photo like the one you are showing – with no luck. It would be for a very, very small fine dining restaurant. I look forward to hearing from you. Thank you. Theresa


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